How Business Analytics Has Evolved Over Time [Trend Analysis]
How have businesses used big data analytics in the last decade? This infographic explores how analytics have been reported by industry research over time. More...
![How Business Analytics Has Evolved Over Time [Trend Analysis]](https://marstechnews.com/storage/covers/286a056a-6fa6-4c23-898e-d98488217bf5.jpg)
Key Takeaways for Enterprise Leaders
Actionable strategies verified against enterprise industry benchmarks and real-world rollouts.
Statistical evidence and market data to support executive budgeting and strategic alignment.
Executive Abstract
Peer ReviewedMore than a decade since people have started talking about the efficacy of big data analytics within the sales process, businesses are still dragging their feet about adopting the technology. According to Salesforce’s 2015 State of Sales publication, only 19% of sales leaders currently use predictive analytics.
We took a look at how analytics have been studied and reported over the last decade or so, making note of analytics trends over time.
Unlock Report Access
Provide your professional details for instant PDF access.
Related Research Publications
eBook
5 Bold Data Center Predictions for 2025
AFCOM’s Data Center Institute shares 5 Bold Predictions for 2025. Find out AFCOM's five bold data center predictions for 2025. Each one challenges assumptions...
Report
New Market Opportunities and Risk Factors Elevate Role of Data Science as a Source of Competitive Advantage for Organizations Tied to Property Sector -- John Rogers, CoreLogic
Data science is not new, but it has emerged as a modern discipline reaching a much wider breadth of property-adjacent markets that are now available to enterpri...
eBook
Apache Hadoop Cookbook
Delve into the world of Spring Data Programming with this compact cookbook that introduces common recipes for the Spring Data framework! Apache Hadoop is an op...